Growth of $ 1.22 billion expected in the intercultural training market | 5.50% YoY Growth in 2020 Amid Spread of COVID-19 | North America will see maximum growth


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Rapid industrial growth in developing regions such as APAC has been crucial in attracting investment from global companies. The expansion of business activities by global organizations in these regions has created the need to train employees in a wide range of skills, including business and management skills. Additionally, organizations often face language barriers in regions where English communication skills are weak. This is pushing organizations to adopt m-learning and other enterprise-level learning methods, which positively influences the growth of the intercultural training market in the APAC region.

The market is expected to be driven by factors such as increasing expatriate assignments and the growing emphasis on virtual training.

The report also provides information on the upcoming trends and challenges that will influence the growth of the market.
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Intercultural training market: opportunities
The banking and capital markets sector is seeing rapid growth Middle East. This created a huge skills gap. Also, most organizations operating in the region prefer to hire applicants from other countries such as India and Sri Lanka. Companies in this region also offer intercultural courses to their employees to make them professionally on par with other regions of the world. With the growth of manufacturing, oil and gas and other product-oriented industries in the region, the demand for cross-cultural training courses will increase during the forecast period, thus creating growth opportunities for suppliers.

Intercultural training market: segmentation by deployment
Based on segmentation by deployment, the market generated maximum revenue in the workshop segment in 2019. The segment is driven by the advantages of the workshop model such as real-time feedback of sessions and customization options. In addition, the increasing preference for shop floor models over online models among organizations will contribute to the growth of the segment during the forecast period.

Intercultural training market: segmentation by geography
North America held the largest market share in 2019 and the market growth in the region is expected to be slower than the market growth in other regions. Market growth in North America can be attributed to the presence of many multinationals and large organizations. Moreover, the business expansion of North American companies in low cost countries will contribute to the growth of the cross-cultural training market during the forecast period.

One of the Fortune 500 companies used the detailed intercultural training market research report and decided to increase its market share in the North American region which offers the highest market opportunities during the forecast period.

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Intercultural training market: main suppliers
Babel Language Consulting Ltd.
The company offers cross-cultural trainings such as Master Classes and short learning sessions, using Model of Culture.

Commisceo Global Consulting Ltd.
The company offers ready-to-use intercultural training courses via the LMS, culture-based skills development courses and cultural training on how to do business with or in specific countries.

Intercultural counseling
The company offers intercultural skills development and intercultural orientation programs. The company also offers training courses such as practice of implementing the modified style and cultural awareness.

Global Integration Inc.
The company offers cross-cultural training programs to improve the efficiency of international meetings, decision-making skills and improving communications with international stakeholders.

Learnlight SLU software
The company offers intercultural training such as Doing Business in China and do business France. The company also offers specialized language training programs that can be customized with content related to a specific service, job or industry.

In addition to market data, Technavio offers customizations according to the specific needs of companies. The following customization options are available for the Cross-Cultural Training Market report:

Regional analysis

  • New breakdown of market segmentation in requested regions.

Information on market players

  • Detailed analysis and profiling of other market players, supplier segmentation and supplier offerings.
  • Know the strategies adopted by suppliers during the recovery phase of COVID-19.

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Related reports on the intercultural training market:
Global Soft Skills Training Market – The global soft skills training market is segmented by end user (business and academic) and geography (APAC, Europe, MEA, North America, and South America).
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Global Programming Language Training Market – The global programming language training market is segmented by product (online, classroom, and boot camp), end user (business and academic), and geography (North America, APAC, Europe, South Americaand MEA).
Request a free sample report

English training market in China – English training market in China is segmented by end user (institutional learners and individual learners) and learning method (classroom, online and blended).
Request a free sample report

Global Business English Training Market – The global business English language training market is segmented by end user (institutional learners and individual learners), method of learning (blended learning and e-learning) and geography (APAC, North America, Europe, South Americaand MEA).
Request a free sample report

Global Business Training Market – The global corporate training market is segmented by product (technical training and non-technical training) and geography (APAC, Europe, MEA, North America, and South America).
Request a free sample report

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Market landscape

  • Market ecosystem
  • Value chain analysis

Market sizing

  • Market definition
  • Market segment analysis
  • Market size 2019
  • Market Outlook: Forecast for 2019-2024

Five forces analysis

  • Summary of the five forces
  • The bargaining power of buyers
  • Bargaining power of suppliers
  • The threat of new participants
  • The threat of substitutes
  • Threat of rivalry
  • State of the market

Market segmentation by deployment

  • Market segments
  • Comparison by deployment
  • Workshop – Market Size and Forecast 2019-2024
  • Online – Market Size and Forecast 2019-2024
  • Market opportunity by deployment

Customer landscape

Geographical landscape

  • Geographic segmentation
  • Geographic comparison
  • North America – Market size and forecast 2019-2024
  • Europe – Market size and forecast 2019-2024
  • APAC Market Size and Forecast 2019-2024
  • MEA – Market Size and Forecast 2019-2024
  • South America – Market size and forecast 2019-2024
  • Main leading countries
  • Market opportunity by geography
  • Volume Factors – Demand Driven Growth
  • Market challenges
  • Market trends

Vendor Landscape

  • Vendor Landscape
  • Landscape disturbance

Supplier analysis

  • Covered suppliers
  • Positioning of suppliers on the market
  • Babel Language Consulting Ltd.
  • Commisceo Global Consulting Ltd.
  • Coursera Inc.
  • Intercultural counseling
  • Global Integration Inc.
  • Learnlight SLU software
  • Pearson plc
  • The London School of English and Foreign Languages ​​Ltd.
  • Udemy Inc.


  • Scope of the report
  • Currency conversion rates for the US dollar
  • Research methodology
  • Abreviations list

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